TM Studios has produced a brand-new set of music themes for BFBS, the British Forces Broadcasting Service, bringing a refreshed sound to its global radio network.
The international jingle and branding specialists created 10 custom themes covering the full range of music played across BFBS Radio’s stations, which broadcast in 16 countries around the world. The new package includes music beds and sounders for entertainment, news, and information shows, along with a dedicated track for the weekly chart countdown.
BFBS Deputy Director Sam Bailey said: “We were ready to refresh the sound of BFBS, and after a competitive pitch process, we were confident that TM Studios were the right partner to help us evolve our on-air branding. They not only created a fantastic set of music tracks but also worked with us on selecting new station voices and integrating them with the themes.”
TM Studios Chief Production Officer Chris Stevens added: “Both BFBS and TM share a long lineage of broadcasting and audio – in fact TM produced iconic jingle packages for BFBS back in the early 90s. We’re proud to be on air with The Forces Station and look forward to a long partnership.”
The new imaging also introduces station voices Debbie Mac and Rio Attoh-Wood, now heard across BFBS programming worldwide.
You can hear the new BFBS jingles on SoundCloud or YouTube.
**Excerpt version:**
TM Studios creates a new global sound for BFBS Radio, with 10 music themes and new station voices Debbie Mac and Rio Attoh-Wood